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What's Happening

 
Wicked Fun
May 17 & 18
Are you a good witch or a bad witch? Join us for bewitching family fun based on the Broadway musical, Wicked.

The Bears are Here!
Now Open
The Berenstain Bears have moved into their new home—at Strong National Museum of Play! Join Mama, Papa, Sister, Brother, and Honey Bear for an unforgettable journey down a sunny dirt road in Bear Country.  

Bear Country Weekends
Every Saturday and Sunday in May
Shake paws with a Berenstain Bear “in person” and enjoy a honeypot of bear stories and crafts.
 


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Location & Directions

Strong National Museum of Play®
One Manhattan Square
Rochester, NY 14607
Phone: 585-263-2700

There's So Much To See And Do!

Recognized as one of the nation’s top museums for families and children, Strong National Museum of Play® is home to the National Toy Hall of Fame® and the world’s largest collection of toys, dolls, games and other items that celebrate play. Find Out More It’s unlike anything you’ve experienced anywhere!

 


Don't Miss...

Adventureland

Reading Adventureland

Favorite children's stories abound in this life-size pop-up book.

Super Kids Market

Super Kids Market

In this child-size supermarket, kids run the store!

Sesame Street

Sesame Street

Step into the world's most famous neighborhood.

The National Toy Hall of Fame

National Toy Hall of Fame

Marvel at classic toys that have endured as favorites.

Field of Play

Field of Play

Discover the power of play in learning and human development.

Travel through time!

TimeLab

Turn back time during this trip down Memory Lane.


It is a happy talent to know how to play.

Ralph Waldo Emerson
American writer
1803-1882

 

Dancing Wings

appeal

Bear logo

Now Open!